Have you eaten a candy bar today? Look at the wrapper. If you're in North America, there's a high likelihood that it was made by Mars . And before you toss it out, with or without the knowledge that it's not recyclable, stop. Stop, because we just made a deal with them. What kind of deal? The largest diversion of post industrial waste ever. That's right, the bit of flexible film in your hand now holds the possibility of becoming something other than a resident in the landfill for eons.