TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Drink pouches: 50 million and counting

capri-sun school TerraCycle kraft foods Capri Sun (Kraft Foods) Include USA
Of all the reusable bags I've amassed over the years -- and not a duplicate among them -- the one that seems to be the favorite of grocery store baggers is the TerraCycle sack made from Capri Sun drink pouches. It's my favorite, too. It's incredibly study, ooze-proof and pretty snappy looking to boot. Apparently, I have schools throughout Philadelphia and well beyond to thank. Today, TerraCycle and Capri Sun announced that  their Drink Pouch Brigade -- schools and organizations that participate in a free fundraiser that pays two cents for every drink pouch collected  -- has broken the 50 million mark.  TerraCycle and Capri Sun pay two cents for every pouch collected, so that means $1 million has been returned to the groups just for stuff that would otherwise be garbage.