TerraCycle, a small upcycling company based in New Jersey, has launched its new program, Cigarette Waste Brigade, which aims to collect various wastes from cigarettes and tobaccos – cigarette butts, rolling papers, loose tobacco pouches, plastic wrapper, foil, and ashes. Cigarette butts are one of the wastes that are most of the time disposed of improperly. In fact, about 65% of cigarettes are littered by smokers and cigarette is the number one waste recovered from oceans with a total of 52 million cigarette filters in 25 years. TerraCycle, known for collecting and processing hard-to-recycle wastes to produce various consumer products, has added another item to their list. In their Cigarette Waste Brigade program, they allow cigarette smokers (strictly 19 years old and above), bar and restaurant owners, building managers, and litter clean-up groups to participate by having their cigarette wastes collected and get paid in return in terms of charitable gifts or cash.