Many major brands are getting on board with upcycling.  Scott tissue and Huggies are sponsoring programs to collect plastic packaging waste from paper products and diapers. And since most oral hygiene products aren’t recyclable, Colgate and TerraCycle have partnered to collect used toothbrushes and toothpaste tubes. Many major brands are getting on board with upcycling.  Scott tissue and Huggies are sponsoring programs to collect plastic packaging waste from paper products and diapers. And since most oral hygiene products aren’t recyclable, Colgate and TerraCycle have partnered to collect used toothbrushes and toothpaste tubes.