Look at the bottle of juice you just drank. The detergent you're going to use. The plastic backer on the desk calendar. What's on all of them? That familiar "chasing arrows" graphic with a number in the middle. That means it's recyclable, right? Sorry, but not quite. For all but the most forward thinking (and deep pocketed) locales, primarily only #1 and #2 plastics are regularly recycled. "Excuse me, what? How can that be? It says it's recyclable on here, are we being lied to?" you say? No, but you are in some ways being passively deceived. Companies are generally careful not to explicitly say that their packaging is recyclable, but they don't go out of their way to let you know it likely won't be, either. So why are so few types of materials getting recycled? Simple. Economics. As I've been witnessing, and you may have too, recycling is a business based on demand for the resulting materials.