TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Local musicians invited to free instrument restring, recycle event

TerraCycle Include USA D'Addario
By 
Local musicians are invited to attend a free recycle and restring event at Placerville News Company, 10 a.m. to 4 p.m. Saturday, June 4 . Sponsored by D’Addario and international recycling company TerraCycle, musicians can bring any old instrument strings for recycling and get their electric or acoustic guitars restrung with D’Addario NYXL or Nickel Bronze Acoustic strings. Old strings collected during the event will be recycled through Playback, D’Addario’s free, national recycling program. The collected metal strings will be converted into recycled alloys which are commonly utilized in the construction of guitar necks and the recycled nylon will be used in automotive applications, for instance. Located adjacent to the Bell Tower in downtown Placerville, Placerville News Company has served as Hangtown’s premier newsstand for more than 160 years. In addition to gifts, souvenirs and art supplies, Placerville News Company recently introduced a new music counter featuring products from D’Addario including, guitar strings, bass strings and accessories. Playback is the world’s first instrument string recycling program, launched through a partnership between D’Addario and innovative recycling company TerraCycle. The program is a part of D’Addario’s Players Circle loyalty program and allows registered users to recycle their used strings in exchange for extra Players Circle points. Musicians attending the recycle and restring events will receive a code at the event, redeemable for extra Players Circle points. Points can be used towards merchandise or donated to the D’Addario Foundation, the company’s nonprofit organization supporting music education in underserved communities. D’Addario has been consistently committed to the environment, working to reduce their company’s packaging waste and use the most environmentally responsible packaging available on the market. Their partnership with TerraCycle allows them to further reinforce their role as an environmental leader in the music industry. TerraCycle is a global leader in recycling typically non-recyclable waste, working with companies to implement recycling initiatives and finding solutions for materials otherwise destined for landfill. Musicians interested in recycling through Playback can visit daddario.com/playback. For more information on the recycle and restring event contact Placerville News Company at (530) 622-4510.