TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Ocean Spray Reveals A New And Convenient Way To Recycle Plastic Packaging

Include USA https://www.forbes.com/sites/lanabandoim/2020/09/22/ocean-spray-reveals-a-new-and-convenient-way-to-recycle-plastic-packaging/#7b7f68395c48
Would more people recycle plastic from their food products if the process was more convenient and came with a prepaid shipping label? Ocean Spray is about to find out. The company has partnered with TerraCycle to make it easier to recycle its packaging. Consumers can send the flexible plastic packaging from Craisins dried cranberries and snacks to TerraCycle for free. Ocean Spray also plans to work with TerraCycle's Loop program to create reusable packaging for its products.   Ocean Spray's new recycling program is straight-forward: First, consumers have to sign up for a free TerraCycle account online to participate. Next, they can collect the plastic packaging from Craisins dried cranberries and snacks in any box they have at home. Once the box is full, they can request a free shipping label from their account and send the box via UPS to TerraCycle.   "We were inspired to partner with TerraCycle to advance the packaging pillar of our sustainability program given its similar commitment to tackle sustainability from several angles. We all need to focus on working together to drive forward solutions, and our work with TerraCyle does just that. TerraCycle provides us the ability to have a broad reach and tangible impact as it comes to preventing waste from entering a landfill; moreover, TerraCycle’s new Loop platform allows us to create new products and build a truly circular economy," Christina Ferzli, Head of Global Corporate Affairs at Ocean Spray, said.