TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Rubbermaid Launches National Recycling Program

TerraCycle Include USA Rubbermaid
Rubbermaid has announced a partnership with international recycling leader TerraCycle to make all brands of well-used food storage containers recyclable in the United States and Canada. This new partnership will allow Rubbermaid to ensure all glass and plastic food storage containers will have a sustainable end to their lifecycle. "Our food storage products help keep food fresh to reduce waste and are made better to enable a long life of reusability. Partnering with TerraCycle allows us to create an even more sustainable product lifecycle, while giving consumers an easy way to recycle their well-used containers whenever they are ready to upgrade to our newest innovations. As an exclusive partner in our category, we are excited to be leading the way," said Ryan Hall, Marketing Director, Food Storage at Newell Brands, in a Rubbermaid press release. The TerraCycle program is, according to the news release, “another step toward the brand's existing sustainability efforts and making Rubbermaid products an even stronger choice for environmentally conscious consumers or for anyone looking to lead a more sustainable life.” "Newell Brands and Rubbermaid are offering consumers a unique opportunity to divert waste from landfills and responsibly dispose of food storage containers that may initially seem unrecyclable," said Tom Szaky, TerraCycle Founder and CEO, in the same Rubbermaid news release. "By accepting and recycling any food storage product, regardless of brand through the recycling program, Rubbermaid is expanding their commitment to sustainability and helping to build awareness that a recycling solution exists for just about everything." Through the Rubbermaid Food Storage Recycling Program, consumers can send in all brands of well-used glass and plastic food storage containers and will recycle them for free. Participation in this program is simple. Sign up on the TerraCycle program pages for the US or Canada and mail in your well-used food storage containers using a prepaid shipping label. Once these containers have been collected, they are cleaned and melted into hard plastic or glass, which can then be remodeled to make new recycled products. It is open to any interested individual, school, office, or community organization. There are also a couple of other parameters, or lack thereof, of the previously stated program. Shipments can be of any weight, they are counted based on an average unit weight of .45 pounds each, and they do not need to be thoroughly cleaned before sending them to TerraCycle. Consumers are asked, however, to remove as much food residue as possible before shipping.