TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

TerraCycle Collects Waste Packaging from over 60,000 Schools and Community Groups

TerraCycle Mars Kraft Frito-Lay (Pepsico) Walmart Include USA sanford
New Jersey-based TerraCycle collects waste packaging from over 60,000 schools and community groups nationwide and “upcycles” them into new, useful products. Known for their “Brigades,” which has students and groups collecting everything from single use drink pouches to empty yogurt containers, Terracycle pays for shipping, prints the shipping labels the Brigades use, keeps track of how many items each Brigade has collected and even provides the shipping boxes. To make the Brigade program successful, TerraCycle has partnered with a number of well-known manufacturers like Kraft, PepsiCo and PaperMate to help turn the nonrecyclable into recyclable. Earlier in the year, TerraCycle partnered with Walmart to showcase and sell a wide variety of the repurposed products they’d created including tote bags made from Frito-Lay wrappers and purses and shoulder bags made from candy wrappers like M&M’s and Skittles. Terracycle has expanded its recycling program into eleven countries and, since its 2001 founding, has diverted billions of pieces of waste that were either upcycled or recycled into over 1,500 different products. They partnered with Toys R Us and Macy’s in New Jersey to collect in-store materials like used sneakers, shoes, used diaper packaging and used and broken toys. They’re discussing a possible regional program roll-out in the northeast. TerraCycle has also opened several retail stores featuring their innovative “new” products. They’ve also developed the TerraCycle Classroom Curriculum to teach students about the problems of and solutions to waste. TerraCycle is a company with both a vision and the ability to give trash a new, useful second life. You can find out more about them at www.Terracycle.net <http://www.Terracycle.net> .