As a fan of the cereal and helping the environment – I’m quite excited about this little tid-bit of news. Malt-O-Meal are those wonderful people that make Tootie Fruities and Marshmellow Matey cereals as well as a range of other flavors. Last week, Malt-O-Meal announced that it was teaming up with those green-friendly TerraCycle folks to help keep more cereal bags out of landfills. To do that – they are setting up ‘brigades’ in schools all over the US where students are able to get together and collect the bags to raise money for their school. Bags stay out of bins, TerraCycle recycles them into great new products (like backpacks) and Malt-O-Meal donates money to schools.