About: TerraCycle's purpose is to eliminate the idea of waste. We do this by creating national recycling systems for the previously non-recyclable. The process starts by offering collection programs (many of them free) to collect your waste and then convert the collected waste into a wide range of products and materials. With over 14 million people collecting waste in 11 countries together we have diverted billions of pieces of waste that are either upcycled or recycled into over 1,500 various products available at major retailers ranging from Walmart to Whole Foods Market. Our hope is to eliminate the idea of waste by creating collection and solution systems for anything that today ends up in our trash. The amount of trash that we generate is frightening. Recycling 'the usuals' is a good thing. TerraCycle goes beyond the usual and gives new life to waste that would fill up our landfills. There are a couple of ways that you can help. You can send them your waste, so that it can be upcycled or recycled. And you can purchase the fun products that they create from waste.