TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Farmer's Market founder pushes Westford green effort

school TerraCycle Oreo Skittles Include USA Circuit
As part of a new collaboration, a handful of residents is turning trash into cash. It's an effort to go green while getting green. Gloria Gilbert, founder of the Westford Farmer's Market, recently launched Sustainable Westford -- a nonprofit platform created to organize local groups with the common goal of promoting green initiatives. "There are many groups covering a range of topics including water pollution, organic farming to alternative energy however there is not one platform. They're spread out all over the place," Gilbert said. "I wanted to partner with local programs with the same mission as ours -- to create an eco-friendly and vibrant Westford." One of the first programs Gilbert teamed up with in town is Upcycle It! created by fellow resident Kristina Greene. The initiative collects non-recyclable items such as chip bags, candy-bar wrappers, coffee bags and juice pouches in a number of drop-off bins around town. The bins are collected weekly and then sent to Terracycle, an international company that takes the "trash" and makes it into a number of products. Skittles wrappers become an insulated cooler tote bag. Crushed computers and fax machines are morphed into flower pots. Circuit boards are reused as clipboards and drink coasters. Oreo Cookie packaging is transformed into a kite and much more. The innovative "recycling" is not the only benefit to Westford. Each piece of trash that's collected and sent in is worth anywhere from two cents for chip bags to 25 cents for cell phones. All the money Greene collects from Upcycle It! is then donated back to Westford schools.