TERRACYCLE NEWS

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Target Wants to Upcycle Your Old Car Seats in Exchange For a Discount

TerraCycle Target Include USA
Target is looking to make your Spring-cleaning efforts a bit easier this year by offering to take old car seats off your hands. In exchange for the used seats, the company will give you a 20 percent discount on a new seat of your choice. The trade-in program, which will take place in Target stores from April 17 to 30, 2017, is in partnership with TerraCycle — a company that recycles hard-to-recycle waste — which will work to upcycle the old car seats into new products. Through the initiative, Target believes it will "keep more than 700,000 pounds of car seat materials out of landfills." "In honor of Earth Month, we wanted to make it easy for guests to do something positive for the planet and their communities," says Target's chief sustainability officer, Jennifer Silberman. "We love this opportunity to give families an environmentally friendly way to dispose of unwanted car seatsand get the new ones they need just in time for Spring." If you're excited about this program and are planning to take full advantage of the coupon that comes with the trade-in, check out Target's lineup of car seats available to choose from while you wait for April 17 to roll around (your coupon will only be valid until May 31, 2017, so be ready!).