TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Murdock helps protect environment

TerraCycle Include USA Entenmann's
WINCHESTER – Winchester resident Prima Murdock is kicking off the new year with good habits and keeping snack pouches out of of landfills. Through a free, national recycling program in partnership with TerraCycle, sponsored by Entenmann’s Little Bites®, Murdock has helped the nationwide collection reach the milestone of two million snack pouches diverted from the waste stream. Along with keeping the pouches out of landfills, collectors earn points that can be redeemed for cash donations to the non-profit or school of the collector’s choice. Through the efforts of collectors like Murdock, donations have just passed $35,000. “I am just one person trying to do what I can to not contribute to the ever growing landfills and piles of trash I see created every day when so much can be recycled or repurposed or reused,” said Murdock. “With TerraCycle, there's nothing that can't be recycled.  That's why I think it's so important for companies to get in the game and fund programs such as the one Entenmann's is involved in, making it a little easier for the individuals/consumer to help out the planet but also not have to spend so much money doing it.” TerraCycle is an international recycling company that finds innovative solutions for materials not typically accepted at municipal recycling facilities. Through free recycling programs, participants collect waste and ship using a pre-paid shipping label to TerraCycle for processing. TerraCycle recycles the waste into plastic that can be used for products such as park benches, recycling bins and playgrounds. “The sustainability of our future and environment are so important for the children of generations to come. Entenmann’s Little Bites feels honored and proud to stand next to TerraCycle in such an important global issue.” – Kim Bremer, Category Director. The Entenmann’s Little Bites® Pouch Recycling Program is open to any individual, school or organization interested in reducing local landfill waste. To learn more about TerraCycle, please visit www.terracycle.com. About Bimbo Bakeries USA Bimbo Bakeries USA (BBU), headquartered in Horsham, PA, is the nation’s leading baking company providing the highest quality baked goods at a great value to customers and consumers. This includes well-known brand Entenmann’s®, producer of top quality donuts and cakes since 1898.  In 1999, Entenmann’s launched world-class Little Bites® Muffins, baked up soft and moist in pre-packaged, portable pouches, making them perfect to snack on-the-go.  Top selling varieties include Chocolate Chip, Blueberry and Brownie, and all are available nationwide in mass and grocery retailers, as well as club stores.  For more information, visit www.littlebites.com. About TerraCycle Founded in 2001, TerraCycle, Inc., is the world’s leader in the collection and repurposing of hard-to-recycle post-consumer waste, ranging from used chip bags to coffee capsules to cigarette butts. The waste is collected through free, national, brand-funded recycling programs, as well as various consumer and government-funded models. The collected waste is reused, upcycled or recycled into a variety of affordable, sustainable consumer products and industrial applications. Each year, across 21 countries, TerraCycle collects and repurposes billions of pieces of waste, donating millions of dollars to schools and charities in the process. To learn more about TerraCycle or get involved in our recycling programs, please visit www.terracycle.com.