Outsourcing: if your small business isn't doing it, you're doing something wrong. Before you light the torches and sharpen the pitchforks, I don't mean outsourcing to China. Let's take a step back, I see it happen often - many small businesses attempt to master every corner of their business model without venturing outward to third parties for help. Instead of partnering with a corporate IT firm, they establish an in-house IT department that employs a full-time specialist with a salary and benefits; instead of contracting an experienced manufacturer, they pay to operationalize their own manufacturing facilities.