TERRACYCLE NEWS

ELIMINATING THE IDEA OF WASTE®

Mars Upcycling with TerraCycle

TerraCycle Mars Include USA
Terracycle will be partnering with Mars, Inc. to upcycle candy wrappers into consumer products such as laptop sleeves. A Sweet Alternative Eco-conscious folks have thought of creative ways to repurpose candy wrappers. A quick search on the Internet for items made out of candy wrappers will generate page after page of handbags, wallets and even candy-wrapper jewelry.Upcycling company TerraCycle is working to reduce the amount of candy wrappers headed for the landfills by teaming up with one of the world’s largest candy makers, Mars, Incorporated. The idea is to turn packaging, including candy wrappers, into consumer goods. TerraCycle will upcycle wrappers from M&M’S, , Snickers, Milky Way, Twix, Starburst, Skittles and 3 Musketeers. The material will be reused for backpacks, tote bags, messenger bags and even cell phone holders and laptop sleeves. Albe Zakes, vice president of media relations for TerraCycle, believes the repurposing initiative, or upcycling, offers an easy and convenient way for consumers to recycle candy wrappers. “We hope to inspire consumers and corporations to think about the end-life cycle of food wrappers,” he say